Couture Fair seeks talented designers for high-end emerging fashion exhibition in Mayfair in December 2013!

 Are you a talented designer of clothing or jewellery? Are you looking to sell your work in luxurious surroundings, rub shoulders with industry professionals and advance your career?


Then Couture Fair wants you. We’re recruiting the best emerging designers and new labels for our exclusive fashion event in London on the 7-8 December 2013. The event will be held at The Music Room, an exclusive Mayfair venue just off Bond Street, famous for hosting numerous catwalks shows and product launches by brands including Louis Vuitton, Céline, Jimmy Choo, Chloe and D & G.  Held over two days, the fair will give you direct exposure to discerning shoppers looking for innovative designs, as well as to media and buyers.

Benefits of taking part include your own dedicated display space, professional on-site staff to support you, marketing and promotion, invite-only VIP party for designers, media, buyers and industry representatives and the opportunity to sell your work at the event, and after the event on the Couture Fair website.

To apply, please fill in the application form on Couture Fair website by 15th August, and please specify whether you are applying to take part in the December event or to sell online via Couture Fair website, or both. Our committee will choose the best applicants and get back to them as soon as possible.

 

For more information, please visit www.couturefair.com.

Written by Jelena Marinovic — July 05, 2013

Luxury fashion meets art at inaugural Couture Fair

 

LONDON - Couture Fair, a launch pad for emerging designers of high‐end fashion, held its inaugural event June 7-9 at the Calvert 22 gallery in London’s Shoreditch district, giving the public and industry players exclusive access to exquisite luxury at affordable prices.
Couture Fair is an event and online platform set up to promote new labels, independent brands and undiscovered fashion talent. The event at Calvert 22 was as much an exhibition of creative couture as an opportunity to buy unique clothing, hats and jewellery directly from the creators.

A smashing hit, Couture Fair has elegantly made it’s mark and we cannot wait to see what’s in store for these to-be-watched for designers,” writes fashion critic Jovaneca Jean-Gilles in The Upcoming magazine.
“The venue? Exquisite. The goodies? Even better. Located at the Calvert 22 art gallery (which boasts immediate chic), we were greeted with fancy pastries and bubbles-in-tow. As we walked around the bend, we were blown away by the talent London has to offer.”

Couture Fair was established to shine a light on the very best emerging talent, regardless of wealth, connections or education. It provides a chance for superb new labels and undiscovered designers to raise their profile, get exposure, collaborate with others and find buyers for their work.

“Every design has a story – and you can hear it straight from the source,” said Couture Fair Director Jelena Marinovic.

“It’s a simple idea but it hasn’t been done till now. We find the most talented new designers before they hit the big time. We handpick their best pieces, almost as if we were curating an exhibition.

“You come and meet them in intimate, elegant surroundings, with great music and something for all the senses. It’s a fun day out in a wonderful part of London – and you might even pick up an original, high-end gem without being a millionaire.”

Sixteen designers with connections to 14 countries took part in the inaugural Couture Fair, with influences ranging from the Amazon jungle to antique love letters and Chinese jade craft. Designers hailed from countries diverse as Peru, Estonia, France, Iceland, Kazakhstan, Russia, Greece, India, Spain, Korea, Italy, Holland and Britain. The common link was a connection with London.

While the flavours were international, the common link was a connection with London. Like the city, the fair was a melting pot of cultures and aesthetics. Yet all the designers shared a common ambition to become globally successful at the high end of the luxury fashion market.

“It’s something that you can have in your wardrobe, something you can afford, but it’s not entirely machine made,” said designer Laboni Saha. “There’s a lot of handwork. There’s a lot of personal involvement in the production of these pieces.”

Designer Robert Gray: “I like the fact that it’s very much an exhibition. It’s about creating an installation as much as selling your garments or getting exposure for your garments.”

To view the pictures from the from the launch party please visit:

http://www.flickr.com/photos/14265734@N07/sets/72157634005287889/

Written by Jelena Marinovic — June 26, 2013

Affordable luxury meets art at emerging fashion event

* Couture Fair: June 8-9 at Calvert 22 gallery in Shoreditch, London
* Talented new designers to display and sell high-end fashion

LONDON – Couture Fair, a launch pad for emerging designers of high-end fashion, will hold its inaugural event at the Calvert 22 gallery in

Shoreditch on 7, 8 and 9 June, 2013, giving visitors a chance to discover exquisite luxury at affordable prices.

Couture Fair is an event and online platform set up to promote new labels, independent brands and undiscovered fashion talent. The event at Calvert 22 is as much an exhibition of creative couture as an opportunity to buy unique clothing, hats and jewellery direct from the creators.

“Every design has a story – and you can hear it straight from the source,” said Couture Fair Director Jelena Marinovic.

“It’s a simple idea but it hasn’t been done till now. We find the most talented new designers before they hit the big time. We handpick their best pieces, almost as if we were curating an exhibition.

“You come and meet them in intimate, elegant surroundings, with great music and something for all the senses. It’s a fun day out in a wonderful part of London – and you might even pick up an original, high-end gem without being a millionaire.”

Admission for the public is free.


***

Visit http://www.couturefair.com for full details
Follow Couture Fair on Twitter: @couturefair.

When?

11 am to 6 pm on Saturday 8 June

11 am to 5 pm on Sunday 9 June

Where?
Calvert 22
22 Calvert Avenue
London E2 7JP

***

Marinovic established Couture Fair as a way to shine a light on the very best emerging talent, regardless of wealth, connections or education. It's an opportunity for superb new labels and undiscovered designers to raise their profile, get exposure, collaborate with others and find buyers for their work.

Sixteen designers with connections to 13 countries are taking part in the inaugural Couture Fair, with influences ranging from the Amazon jungle to antique love letters and Chinese jade craft.

Countries represented include Estonia, Peru, France, Iceland, Kazakhstan, Greece, Russia, India, Spain, Korea, Italy, Holland, the United States and Britain.

While the flavours are international, the common link is a connection with London. Like the city, the fair is a melting pot of cultures and aesthetics. Yet all the designers share a common ambition to become globally successful at the high end of the luxury fashion market.

“I like the fact that it’s very much an exhibition,” said dress designer and Couture Fair participant Robert Gray. “It’s about creating an installation as much as selling your garments or getting exposure for your garments.”

For a complete list of participating designers - including profiles,  and photos - visit http://www.couturefair.com/pages/the-designers.

NOTES FOR EDITORS

Couture Fair is an independent boutique event in London showcasing the luxurious, high-end work of a carefully curated group of new fashion designers and young labels. The fair is a business launchpad for the best emerging talent.

For more information visit http://www.couturefair.com.

High-res photos of designers and their work are available on request.

Written by Jelena Marinovic — May 29, 2013

Couture Fair’s inaugural London event just got hotter

LONDON – Couture Fair, a launch pad for the best emerging fashion designers, has moved the launch of its inaugural London event to an early summer slot instead of rainy April as originally scheduled.

Talented fashion designers looking to kick-start their careers will have a unique opportunity to sell their work and rub shoulders with industry professionals at the inaugural Couture Fair event in Shoreditch, London, on the 7th, 8th and 9th of June 2013.

Couture Fair is an exciting new project set up to promote independent brands and emerging fashion and connect them directly with discerning buyers, media and retailers.

The event will be held at the beautiful Calvert 22 gallery in London, offering the public and fashion professionals the chance to meet with designers in luxurious surroundings and see their work before it hits the mainstream. Their creations will also be for sale on www.couturefair.com.

“Even the best independents get sore knuckles from knocking on the doors of the fashion establishment. Our goal is to throw the doors wide open – and give fashion lovers direct access to the big names of tomorrow, before they’re big,” said Couture Fair Director Jelena Marinovic.

For more information visit the website or contact jelena@couturefair.com. Designers interested in taking part can find more details of how to apply in Frequently Asked Questions.

Written by Jelena Marinovic — January 12, 2013

Couture Fair is an independent boutique event in London showcasing the luxurious, high-end work of carefully curated independent labels and new fashion designers. The event is a business launchpad for the best emerging talent. Discover and buy designs that are exquisite, cutting edge, unique.
INFO FOR DESIGNERS

DESIGNERS APPLY HERE

‘It was a pleasure to show alongside the many talented designers there.’
– Nicola Crawford

‘The mix of designers was great and the response from visitors was outstanding.’
- Laboni Saha

‘I came from Russia especially for this event! All the participants were absolutely unique.’
- Aliona Lantukh

‘It was a pleasure to work with such a nice group of people!’
- Sheena Bulsara